We are not a business that happens to be run by a family. We are a dynasty that happens to do business.
The Russell Family Collective, LLC — founded 2026, built for a 360‑year legacy.
The Vision
A sovereign house, not a business that happens to be run by a family.
Established for the protection, growth, and perpetuation of this family’s intellectual, financial, and creative assets across generations. We do not limit ourselves to industries, sectors, or markets. We go where opportunity is. We build where others are not looking. No wall. No ceiling. No boundary we will not cross if it serves this legacy.
The Core Pillars
The four pillars of this house
Unity of Purpose
We act as a single unit. What any one of us builds, all of us protect. What any one of us earns, all of us benefit from. Individual achievement and collective responsibility are the same thing here.
Generational Stewardship
We do not own these assets for ourselves — we manage them for those not yet born. Every decision is weighed against one question: does this make the family stronger in fifty years?
Innovation and Excellence
The Russell name is not just our brand. It is our bond. We do not cut corners, and we do not put anything into the world we would be embarrassed to hand to the next generation.
Integrity of the Bloodline
Loyalty is the currency of this house — valued above talent, above hustle, above money. The strength of this Collective depends entirely on the character of its members.
The Founding Members
Built together, from the start
RaShawn Russell
Founding Member
Bio coming soon
Michele Tooles
Founding Member
Bio coming soon
Dominique Pitman
Founding Member
Bio coming soon
Kayla Goldwin
Founding Member
Bio coming soon
The Ventures
Under the Collective
Get In Touch
Reach the Collective
For partnership, press, or family business inquiries.